To make matters worse, most people suck at selling themselves, and do a terrible job of their profiles.
And, of course, the ones who good at selling themselves generally do so by misrepresenting themselves to some extent.
Unfortunately, when you’re reading the profiles of other people, it’s easy to forget that this rule applies to them, too.
You know that what you’re seeing isn’t an accurate representation of them, but it doesn’t stop you from judging them on it anyway.
Instead of meeting people in a fun social environment first, and using all the social tools we have to figure out if you like somebody’s company, technology arrived to help you make a decision about someone without ever even needing to meet them in person.
And with such an alluring promise, it’s understandable why online dating took off so quickly.
You’re not looking for the same things you were when you were young: you’re not typically looking to settle down and have kids, for example!Your reasons for finding someone are often broader and more diverse; you may not even be really sure if it’s romance you’re looking for at all.Add those complications to the fact that online dating is, for many people, a thoroughly dispiriting experience, and it’s no wonder that older adults are more likely to rate it as a negative experience than any other demographic. If people are finding love through online dating sites, why does it fail so many others?In the US, online dating is now the second most common way for heterosexual couples to meet (behind introductions through friends). After millions of years of human evolution, and thousands of years of the development of human society, humans had settled on the idea that in-person interactions through fun, face-to-face social activities were the best way to meet new people.And then along came online dating to blow that idea away.